Qatar Airways Cargo, the industry standard for innovation in air cargo will showcase its latest digital innovation at the world leading air cargo and logistics trade show.
Qatar Airways is The World’s First Airline to develop an AI-powered Cabin Crew.
Initially launched to assist passengers with bookings, enquiries, and customer service interactions, Sama has redefined the way travellers engage with Qatar Airways. Her advanced capabilities allows passengers to receive personalised, real-time support, marking a significant advancement in the airline's technological integration.
Now, Sama is stepping into the cargo universe, bringing her expertise to the air freight sector. She will assist customers with cargo bookings, provide shipment tracking, and address enquiries specifically related to air freight services. This transition aims to streamline the cargo booking process and enhance service efficiency for clients in logistics and shipping.
“By expanding Sama’s role into the cargo sector, we are reinforcing our commitment to innovation and excellence across all areas of Qatar Airways,” said Mark Drusch, Chief Officer Cargo at Qatar Airways Cargo. “Sama not only enhances the passenger experience but will now play a crucial role in facilitating seamless cargo operations. Our goal is to ensure that our clients receive the same high level of service in cargo as they do with our passenger offerings.”
Attendees at Air Cargo Europe will have the opportunity to meet Sama firsthand and witness demonstrations of her capabilities in action. Qatar Airways Cargo invites all media and industry professionals to visit our booth in Hall A2/ Booth 101/202 to learn more about how Sama is transforming the cargo booking experience and driving digital transformation in the aviation industry.
About Qatar Airways Cargo:
Qatar Airways Cargo, the world’s leading international air cargo carrier, is based in Doha, State of Qatar. It serves a global network of more than 60 freighter destinations and 160 passenger destinations utilising freighters and belly-hold passenger aircraft.
The airline’s freighter fleet includes 28 Boeing 777 freighters and 230 belly-hold planes. It also has an extensive road feeder service network. The cargo airline is the launch customer for the innovative Boeing 777-8F featuring advanced technology, and a 25 per cent improvement in fuel efficiency and emissions, with the first delivery arriving in 2027.
As a market leader, the cargo carrier provides high operating standards for the transportation of cargo, with considerable investments in digitalisation, products, facilities and services. Qatar Airways Cargo remains committed to sustainability and giving back to communities it serves through its sustainability program WeQare, built on the key pillars of sustainability: environment, society, economy, and culture.

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